Ipendo
Background
Ipendo was founded in 2004 and aims to provide a modern approach to the management of Intellectual Property (IP). Ipendo develops and markets on-demand IP management solutions to over 120 companies, IP/Law firms and educational institutes worldwide. Their deep understanding of the needs and problems of their clients is the base for all development of solutions and services. The main problem with their communication material being its difficulty to understand.
Solution
We rewrote their entire content on all communication material from brochures and product sheets to their website. Reworking their visual identity to reflect a serious company that is a leader in the IP field, who provides State-of-the-art technology with a high level of service and support.
The new communication material produced immediate results, with pronounced activity the website and an increase in the number of sales calls regarding to Ipendo’s products and services since the launch.